Research & Analysis Target audience research

Together Chloe and I put together a survey to gain an understanding of what our target audience will expect to see from a alternative rock music video, as well as what type of video will suit and satisfy their needs.   

Music Video Research

Page One

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1. What is your gender? *This question is required.

• Male
• Female

2. What age group do you fit into

• 11-15
• 16-20
• 21-25
• 26-30
• 31-35
• 36-40
• 41+

3. Do you listen to alternative rock

• Yes
• No

4. What would you expect to see in an alternative rock video

5. Do you prefer the slow version or the remix of Summer Time Sadness by Lana Del Rey

• Slow version
• Remix
• Haven't heard the song

6. Do you like music videos that tell a story

• Yes
• No

7. What is your favourite music video and why?

8. What makes a music video enjoyable for you?

9. What makes you remember a music video?

0%

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