Poster

The music poster I have created includes images of the artist, the artists name, album title as well as a review and links to Lana Del Rey's facebook page as well as her own website. I think it is important to include these aspects as it are all ways of selling the album as well as more Lana Del Rey products. People that are looking through the magazine are all potential costumers. Therefore if the poster includes the artists picture and name they will be able to pick out the album easily when looking for it, whether this be online or in store. A review is a selling point. If the potential customer sees that it is highly rated by a well respected music company, it could persuade the customer to purchase the album. Having the link to Lana Del Rey's facebook page can increase the number of people she has on linked to the site. This means that more people are viewing the latest news, such as products for sale, tour dates and new releases, meaning that more people are aware and can increase the number of sales. The same applies to the link to the direct and official Lana Del Rey website. The icons on the bottom on the poster show the record label Lana belongs to, as well as her own logo. The iTunes logo shows potential customers that they can purchase the album on iTunes.

Final Music Video

LJCA2 from George Spencer Media on Vimeo.

Digipak

Feedback of draft music video

·        After completing our first draft of our music video, Chloe and I thought it would be important that we looked back over our completed draft and pick out strong points and weaker points of our video. As this would allow us to see what worked well within the video, as well as what could be improved. By doing this it would allow us to have a clear idea of what we need to change, therefore allowing us to decide upon whether we need to re film certain aspects or film new shots. By completing this analysis we hope to produce a final music video which is to a high standard and works well as a whole. 

    

  From looking back at our video Chloe and I realised that a number of shots were wobbly these shots include the shot at 0.04, 0.28, 0.46,0.48,1,46,2,11 2.30. This means that these are shots that will need to be re-shot, or edited so that the wobbly parts of these shots are not within the shot anymore.

   Another weak aspect we picked out from out draft were that a number of lipysyching shots were not accurate. Therefore once again these are shots that will need to be re-shot in order to improve our music video. 

Draft Poster

 

Once again, due to not having a time suitable for both the actress and I, I have not been able to produce a poster to the the standard I would have liked. I have once again used an image from the research and planning part of the task. When producing my final poster I will ensure I have a number of pictures I can choose from in order to produce a high quality poster. I will also be more experimental with fonts and colours. By doing this it will allow me to produce a poster which is to a similar quality of existing posters within magazines. I have used an image that is on the front cover of the digipak, as if a potential customer see's the poster in a magazine and then goes to buy the album, they will be able to pick out the album and know that they have picked up the correct one.

Draft Digipak

My first draft of my digipak is not how I originally planned my digipak. However due to work commitments and commitments of the actress we could to find a suitable time to take photos for the digipak. Therefore I used images I had taken during the planning and research task. The scenic pictures are pictures from different locations. The CD holder panel is a picture of a flower bed at one of our possible locations. The Picture of the actress was taken during our first filming session. The picture of the actress was originally used to show the hair and make up style of our actress. The Inside panel is a picture of one of the locations we used within our music video. Once again the picture of the actress was originally used to show the actress's hair and makeup. The back panel is again a picture of a possible location. However we did not use this location within the music video. The back panel shows Lana Del Rey's record label's logo. The front panel shows three pictures of our actress layered up on top of each other, then text blending into these images. 

I decided to do my digipak this way as even though the images are from my research and planning section of the task, I believe that these pictures fit in well with the genre of existing Lana Del Rey album covers. I also felt it was important that our actress was the main feature on the front cover, as it is often the artist's image which sells the product. This is because it is often the fact that consumers don't know the artist's name but they may recognize the artist's image. The fact that her image is central is also a selling fact as it will stand on shelves as customers can quickly identify the artist's album.

First draft Music Video